As IT Manager of Business Analysis for Sales at Turkish manufacturer Arcelik, Ziya is responsible for all the IT tools that support domestic Sales operations. As IT Manager of Business Analysis for Sales at Turkish manufacturer Arçelik, Ziya is responsible for all the IT tools that support domestic Sales operations. After graduating from university he joined Arçelik IT as an engineer working in Consumer Services. He was a developer/analyst on the team that offered solutions to the Call Center, Regional offices and service partners. Later he led the rollout process of domestic tools & systems to international, where he successfully completed the rollout of more than 20 countries. As IT was emerging for Business needs he moved to a Management position where he was leading IT - Sales Turkey. Combining his skills for consumer services and sales, he helped to create better collaboration, and integration within these domains. During Arçelik Omnichannel digitalization journey back in 2017, he led the IT program which had more than 20 projects but and gained expertise in different areas of digitalization.