Commitment to Goal: The Complex Road to a Connected Experience in Financial Services

Commitment to Goal: The Complex Road to a Connected Experience in Financial Services

Join Phase2 and Webster Bank as they dig into what it means to achieve consumer connection in banking. Reimagining digital platforms to enable personalization, promote flexibility and scalability, and provide a consistent experience through every channel is essential to success. Learn how the team leveraged a D7-D8 migration, Acquia Personalization (formerly known as Lift), a design system using Particle10, and Tealium to create a stack that led Webster to deeper customer loyalty and engagement.

Featured Speakers:

Emily White
Emily White
VP Marketing at Phase2
Chris Jorgenson
Chris Jorgenson
Director of Marketing at Phase2
Jonathan Adams
Jonathan Adams
Software Architect at Phase2
TODD PURCELL
Todd Purcell
Head of Digital Banking, Marketing & Experience at Webster Bank

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