Is content as we know it dead? With the web now only one facet in a startling range of content experiences, we need to ask ourselves what content entails in a world where such diverse digital experiences are increasingly commonplace. Content must now be delivered to a bevy of places: zero user interfaces that can't be manipulated physically, like voice assistants; minimal experiences limited and disembodied by their size, like Apple Watches; and even places where content can be merely auxiliary, like augmented reality.
- Track Sessions: Inspire
Track Sessions: Inspire
You are not just funnel fillers – you are scientists, artists, and architects. You own the customer experience and therefore the data and how to build systems to collect, house, and analyze it. And you own the technology – when to buy it, why to buy it, and the expected value to your organization once you have it. But the race from vision to reality in creating your digital experience requires you to be digitally fit! Join Mel as she takes you through an inspiring fitness program and explores customers that have all celebrated the results of Mel’s coaching and their digital fitness.
There’s a well-known WC Fields quote, “If you can't dazzle them with brilliance, baffle them with bullshit.” When it comes to Machine Learning (ML), there can be a tendency to dazzle with bullshit: to make grandiose claims about the capabilities of magical algorithms. Yet attempts to convey more correctly the real brilliance of Machine Learning often leave people baffled. This talk will attempt to dispel some of the bafflement by providing an accessible overview of how ML works.
Sometimes being a well-informed citizen can involve jumping through many hoops, whether it's a chain of government hotlines or a series of pages on an website. Across the state of Georgia, government agencies work tirelessly to ensure that citizens can easily access information that is integral to civic engagement, whether it involves registering to vote, paying state taxes, or acquiring a fishing license.